Thames River Anglers Association (TRAA)

Redesign of the Thames River Anglers Association website. The TRAA (Thames River Angler Association) - is an environmental group that specializes in preserving the health of the Thames River watershed and its inhabitants. The brand strategy incorporates many elements of the vision and ideas into a story that carries an important mission of protecting the environment.

​

The Goal:

Our goals are to protect the year-round fishery, breed appropriate fish species, and increase public awareness.
Our brand strategy incorporates many elements of our vision and idea into a story that carries an important mission of protecting the environment.
We want to attract attention to the environmental issues that Thames River Watershed faces daily.